This phrase refers to sleepwear themed around Tim Burton’s “The Nightmare Before Christmas” film, available for purchase at Target stores. Such merchandise typically features iconic characters like Jack Skellington, Sally, and Oogie Boogie, and is often sought after by fans during the Halloween and Christmas seasons. These products can range from simple printed pajama sets to more elaborate designs incorporating themed accessories.
Licensed character apparel provides retailers like Target with opportunities to capitalize on established fan bases and popular culture trends. For consumers, these products offer a way to express personal interests and connect with beloved fictional worlds. The enduring popularity of “The Nightmare Before Christmas” ensures continued demand for related merchandise, particularly around the holidays. This demand creates a valuable market segment for retailers and contributes to the film’s ongoing cultural relevance.