The concept encompasses a range of entrepreneurial ventures centered on delivering software applications to customers over the internet. These solutions are typically accessed on a subscription basis, eliminating the need for users to install and maintain the software on their own devices. Common examples include customer relationship management (CRM) platforms, project management tools, and online accounting software.
This model offers several advantages, including reduced upfront costs for users, simplified deployment and maintenance, and scalability to accommodate changing needs. Historically, it represents a shift from traditional software licensing models to a more accessible and flexible approach, fostering innovation and enabling businesses of all sizes to leverage powerful software capabilities. The evolution has been fueled by advancements in cloud computing and increased internet bandwidth.